What Homeowners Want – Style? Comfort? Durability?
Being practical might be the wise choice but it isn’t always the one we prefer. Take shoes for example.
Researchers have reported that wearing practical shoes throughout adult life ensures making it into retirement without foot pain or problems. So why is it that so many people, especially woman, choose not to don these practical shoes and reap the long-term benefits?
There are a myriad of reasons but it seems to come down to the struggle between practical and fashionable. It is rare to be able to find both in the same pair of shoes. This leaves little choice but to choose a pair that is somewhere on the scale between boring yet comfortable and oh-so-sexy, feet-killers.
So even when I know better, I admit to often reaching way too far in the direction of the impractical only to pay for that decision later. I can’t tell you the number of times when the only thing that kept me from kicking myself over my choice was my inability to do so while teetering on 3-inch heels.
Ask me today, after a few days on my feet at a trade show, what is most likely to influence my shoe purchasing decision and it would be comfort with a capital “C!” Ask me later when I’m looking down at my feet in a pair of practical shoes that don’t meet my need for style and comfort may not seem as important.
The same might be true for homeowners. When asked about what will influence their purchasing decision when it comes to purchasing a roof, The DaVinci Roofscapes’ Homeowners Exterior Preferences Study of more than 1,000 homeowners’ found that they overwhelming indicated that durability and longevity were the two key aspects that will influence the type of roof they purchase for their homes in the future.
As CEO and president of DaVinci Roofscapes, Ray Rosewall says, “Extreme weather events have increased in frequency and severity in the past decade and that has changed the way people think about their roofs.”
With the influence of weather being top of mind it is no surprise that homeowners say that durability of a roofing product will have “a lot of influence” on the product they select. It is much the same reason I might mention comfort as a priority for shoes. But when it comes time to make the final decision will you want to give up style in favor of more practical considerations?
I think not. The good news is that while shoe manufacturers don’t often bring practical and fashionable together well, DaVinci Roofscapes is off the charts when it comes to making a product that has durability, longevity AND style! With a 50-year warranty and 49 colors to combine into blends that fit your style, DaVinci roofing tiles are a solid investment in a roof that’s built to last AND gives you just the look you desire.
And ladies I promise that you won’t be wanting to kick yourself later over your decision to purchase a DaVinci Roofscapes roof so go ahead and put on those oh-so-sexy 3-inch heels!
Color Expert Kate Smith lends her expertise to DaVinci Roofscapes; a company that has manufactured award-winning synthetic slate and shake roofing since 1999. The polymer roofing tiles are virtually maintenance free and far more cost effective than the natural product. DaVinci leads the industry in tile thickness, the tile width variety and the greatest selection of subtle earth-toned colors. Company products have a 50-year warranty and are 100 percent recyclable.